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DMA grants Award of Excellence to
database veteran Orlando, Fla.--The Direct
Marketing Association Tuesday announced Stuart Hochwert
as the first recipient of the DMA Marketing Technology
& Internet Council's Award of Excellence. FULL
STORY
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FCC forms Internet policy
group Washington, D.C.--Federal Communications
Commission Chairman Michael K. Powell Monday announced
the agency has formed the FCC Internet Policy Working
Group. FULL
STORY
Lowe TTL rebranded as Draft
Brazil Sao Paulo--Lowe Plus Draft, a partnership
of ad agency Lowe & Partners Worldwide and direct
marketing agency Draft, announced that Lowe TTL in Sao
Paulo is being rebranded as Draft Brazil. Yan Mello von
Brewer, general manager, leads the office. Clients
include DirecTV, Nestlé, Nissan, Renault, Tom Brasil and
Unilever.
McNamara leaves CFM Direct to start
new agency Berwyn, Pa.--Thomas McNamara announced
he has left CFM Direct, where he was exec VP, to form a
new direct marketing agency. The new firm, Arrowhead
Direct Marketing, will specialize in direct marketing
for the financial services industry, including program
management, creative services and database
marketing.
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Justice & Young adds AcuPoll as
a client Cincinnati, Ohio--Justice & Young
Public Relations announced Tuesday that it secured
Cincinnati-based AcuPoll Research, a market research
firm, as a client. Justice & Young said it plans an
international communications program that is intended to
increase awareness of the role market research plays in
brand building.
Citigate Albert Frank names
executive creative director New York--Advertising
agency Citigate Albert Frank announced the appointment
of Pete Martin as executive creative director. Martin
joins Citigate Albert Frank from Citigate SMARTS of
Edinburgh, Scotland. Martin co-founded SMARTS in 1990.
The agency was acquired in 2000 by Incepta Group plc and
integrated as Citigate SMARTS. |
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